Towards a cleaner planet

We share one beautiful planet. But if we want to keep it that way, things have to change. Disposable products, plastic packaging and toxic substances are so last century. Taking care of yourself and the planet is the new norm.

At least, that's our mission at Planet B. We make powerful products with a small footprint. Kinder to the earth, the makers, your health and future generations.

The future of everyday care

gentle on your health

beautiful and easy to use

revolutionary and high quality

low-waste and eco-friendly

Why Plan(et) B?

Because every choice counts. With every purchase, you cast a vote for the status quo or for a greener, healthier world. Of course, we want you to choose the second option. That's why we make it easy for you: with honest, top-quality products. Pure, simple and 100% planet-friendly. On Planet B, you never have to compromise!

Developed by passionate specialists

Kind to your body and the environment

Quality products with a small footprint

Houston, we have a problem

People

Many products we use every day are harmful to our health. From toxic chemicals to microplastics in personal care products, clothing and even food.

The planet

Of course, these toxic substances also have a huge impact on the planet. They disrupt natural ecosystems and pollute rivers, seas, the soil and the air we breathe.

Animals

Animals are often the victims of our buying behaviour too. Did you know that by 2050 there will be more plastic than fish in the sea!? Unless we take action, so let's go!

“What matters most to you as a person? That you're healthy"

But we can't be healthy on an unhealthy planet. It's the consumer who drives change: we create the support base for politicians, and they write the framework for companies. The consumer is the catalyst for change. It starts with small sustainable steps. Because there's no Planet B. ;-)”

Tibbe Verschaffel
Co-Founder Planet B

How do we solve this?

By switching to products that are sustainable and healthy throughout the entire chain. From raw materials, production and packaging to conscious buying behaviour.

By choosing eco-friendly products, you help steer the economy in the right direction. You inspire others. With Planet B, we prove that sustainability, health and quality can go hand in hand!

Discover WONDR & POWR now